Implementation Insights Blog

Implementation Management Associates help organizations around the world achieve large-scale, complex change. This blog discusses our insights into organizational change.

Thursday, March 31, 2011

Improving the First Step of Organizational Change Management

Whether you are working on a large scale business transformation or any other kind of business change project, the first step is to Define the Change. For many project teams, it's a missed opportunity for aligning the technical and business objectives for the change with the human objectives.

When we start working with a project team, it is rare to find that the human objectives have been defined for the business change. The team may list key stakeholders, and may even identify impacts, but they leave out the "behaviors we seek to see" as part of the change definition.

If you aren't defining the desired behaviors up front, it's difficult to know if you have achieved adoption of the new behaviors at the end of the business change project. You can't reinforce new behaviors if you don't know what they are! Organizational change management starts with this comprehensive, compelling, and clarifying change definition.

Why don't more project teams take the time to define the human objectives for business change projects? Why invest in business transformation if you don't clearly identify the new behaviors you need?

The answer may be that the project team doesn't realize that in order to get value from the business change project, they need to start to think about the human component right from the start, not half-way through the project. We say that best practice for any business change project change definition is to develop a compelling business case for action (a BCA) that describes what you are changing, why are you changing, and what's the consequence if you aren't successful.

It's also a lot harder to define the human objectives than it is to identify business and technical objectives. But it can be done. If you are looking for increased business value realization for business change projects, look at the first step in your process. Have you fully defined the behaviors you seek to see? What are the gaps between what people are doing today, and what you want them to be doing in the future state?

If your organization is investing in business transformation or other kinds of enterprise wide business changes, don't shortchange the first step in the implementation process. Defining the change well directly relates to building readiness, generating sponsorship, building a communication plan, and reinforcing the change. Do a better job of defining the change, and you will be improving your organizational change management.

Labels: , , ,

14 Comments:

Anonymous Anonymous said...

change management is very beneficial for an organization
Thanks for sharing this nice post!!!
Organisational Change Management

April 7, 2011 at 4:07 AM  
Blogger Online Great Game! said...

Keep up the good writing. please visit our beautiful website, spread the love, thankyou! 스포츠토토


December 7, 2021 at 4:43 AM  
Blogger Online Great Game! said...

Hi, just wanted to say, I loved this post. It was practical. Keep on posting! 바카라사이트

December 7, 2021 at 4:48 AM  
Blogger Online Great Game! said...

I am really glad to glance at this website posts which includes plenty of
useful data, thanks for providing such information. 바카라사이트

December 7, 2021 at 5:18 AM  
Blogger Online Great Game! said...

온라인카지노 Write more, thats all I have to say. Literally, iit seems aas though yyou relied on the video to make your point. You obviopusly know what youre talking about, why throw aaway your intelligence oon just posting videos to your blog when you could be giving us something enlightening too read?

December 7, 2021 at 5:20 AM  
Blogger Patrica said...

Very useful information. Thank you very much for sharing!
GOST Certification

December 28, 2021 at 2:05 AM  
Blogger casinositehome said...

스포츠토토
토토사이트
먹튀검증


Hello, everything is going perfectly here and ofcourse every one is sharing data,
that's truly good, keep up writing.

March 12, 2022 at 4:05 AM  
Blogger casinositehome said...

스포츠중계
토토
토토사이트

Hi there, I discovered your web site by means of
Google while searching for a related topic, your site came up, it appears to be
like great. I have bookmarked it in my google bookmarks.

March 12, 2022 at 4:19 AM  
Blogger William Woodruff said...

Suicide is a social crisis that we all have a responsibility to deal with. I am thankful to you for providing us with a suicide prevention hotline and allowing us to get your expert opinion. Coursework Writing Services

April 21, 2022 at 4:19 AM  
Blogger Lilla Wilkinson said...

Hey there! Let professional academic editor from https://us.payforessay.net/ help you fix any grammar, style, syntax, spelling, punctuation, and stylistic errors to enjoy a better grade.

June 15, 2022 at 9:49 AM  
Blogger jack henry said...


If you are worried about your project and don't have money, this is an excellent website for you. "I have no more money so that's why I want to obtain a cheap essay writing service."

November 3, 2022 at 12:38 PM  
Blogger Peter said...

Finding the human objectives have been defined for the business change is rare and it is very important. Improving the first step of organizational change management decides the near future of the company progress. Thanks for sharing this with us. I really appreciate that. Now it's time to avail vacuum storage bags for more information.

November 17, 2022 at 3:09 AM  
Blogger sharonpaul said...

I appreciate how practical and actionable the advice is in this post. The insights are pure gold. Thank you for sharing your expertise!
¿Cuánto Cuesta un Divorcio sin oposición en Nueva York?

October 10, 2023 at 8:06 PM  
Blogger Alainaa said...

Anyone going through the challenging process of a divorce may find great value in your blog post of New York State Divorce Rules. Your explanation of the guidelines and helpful advice is comforting and educational. We appreciate your assistance and direction during this trying time. New York State Divorce Rules

January 2, 2024 at 10:23 PM  

Post a Comment

Subscribe to Post Comments [Atom]

<< Home